17 Email Nurture Tips Every Sourcer Needs

When it comes to sourcing and nurturing the very best candidates, it can be hard finding experts who are willing to share their secret sauce to improving email open rates. What works? What doesn’t work? And how can you really get hard-to-reach talent to read your messages?

In a market that’s constantly changing, it’s critical you keep an open mind and experiment with different outreach tactics. And while it’d be easier if you had a proven set of rules to guide you, the reality is, nurturing strong talent takes time and a willingness to test, test, and test again.

At Lever, we’re blessed to work with companies who are raising the bar on talent acquisition and we learn from them all the time. That’s why we made this list of 17 email nurture tips every sourcer needs in the year ahead. See what stands out to you and give it a try!